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Financial planning driven by your life goals

With James’ help and guidance, we have been able to retire early and enjoy our life together without having to worry about our finances.

Sarah, Maidstone A client of ours since 2013

Financial planning that instils confidence

I'm now confident and relaxed about entering a new period of my life where I'm not beholden to an employer for my financial wellbeing.

Robert, Gillingham A client of ours since 2016

Financial planning with a personable approach

I would recommend Focused Financial to anyone seeking a personalised approach to their financial management.

Lois, North London A client of ours since 2012

About us

We are Independent Financial Planners based in Maidstone, Kent. We specialise in working with people at every stage of retirement, as well as those who are divorcing or separating.

We establish your financial reality and recommend changes that will secure the future you want; giving you the confidence to enjoy life to the full.

James Etheridge Director & Financial Planner

Chris Beecroft Practice Manager

Lucy Etheridge Client Services Administrator

Louise Spence Paraplanner

Meet the team

Our Financial Planner, James Etheridge, has worked in the financial services profession for nearly 20 years.

Today he is based in Maidstone and supported by a team of highly-professional administrators, paraplanners and analysts.

Find out more

We’re a VouchedFor Top Rated Firm

We have been included in the VouchedFor Top Rated 2025 Guide, distributed by the Times.

VouchedFor’s Top Rated Guide aims to identify and celebrate the UK’s best financial advice firms based on client feedback. Better yet, we’re the only Top Rated Firm in Maidstone.

We work best with people who are:

Approaching retirement

Retirement might still be 5-10 years away, but you want to ensure you have the means to secure the future you want.

At retirement

You’ve worked all your life and are now ready to retire, but want to ensure life after work is a worry-free new chapter.

Already retired

You've already retired, but you want a strategy to ensure you have enough to live and enough to leave behind.

Divorcing or seperating

You’re looking for guidance, a review of your financial situation and a plan to secure the new life that you deserve.

Get in touch

If you would like to speak to a member of our team, please enter your details below and we will be in touch.

News

Topical financial news and updates from the Focused Financial team.

9th April 2025

Why embracing silence could be good for your wellbeing

When was the last time you stopped and paid attention to the sounds around you? It’s easy to become accustomed to the racket of your busy life – honking traffic, dogs barking, phones ringing – but just because you can ignore the constant noise doesn’t mean you should. A 2006 study on music unexpectedly discovered […]